Benchmarking Activity on GRG Trails
What started out as a pilot benchmarking study to establish baseline
information on three GRG trails ended up revealing some interesting
trend data, as well. The study conducted earlier this summer on Grant’s
Trail, River des Peres Greenway, and the North Riverfront Trail
established that trails are used more by bicyclists than pedestrians,
more by men than women and more by individual bicyclists than groups of
riders.

In addition, the study indicated a significantly higher percentage of
bicyclists on the three trails were wearing helmets than the national
average. Compared to the National Survey of Bicyclists and Pedestrian
Attitudes and Behavior, which stated that only about 50% of bicyclists
wear a helmet for at least some trips, GRG found that approximately 71%
of riders on Grant’s Trail and River des Peres Greenway and 68% of
riders on the Riverfront Trail were wearing helmets.
Using a methodology developed by the National Bicycle and Pedestrian
Documentation (NBPD) Project, the GRG study concluded that local trail
usage is strong and continuing to increase. The benchmarking study
included projections that these three trails are used annually by nearly
613,000 individuals.
This is impressive compared to annual attendance figures in 2008 for
other major St. Louis visitor attractions as reported in the St. Louis Business Journal
(June 12, 2009 issue), which indicated the St. Louis Zoo had 2.98
million visitors, the Gateway Arch had 1.95 million visitors, Six Flags
had 1.4 million visitors and the Science Center had 1.2 million
visitors.